You’ve got your tax refund in the mail and you earned every penny. The question is do you want this to be a one time pay day or an investment that will make you more money every single month?
We’re going to walk you through some of the ways that investing your tax refund in 20/20 Armor will provide much greater long term financial rewards and help you grow your school. We have come up with “A-R-T” as a helpful acronym to describe how 20/20 Armor can help you Attract new students, Retain the students you have and Thrive with new revenue.
Let’s start first with Attracting New Students. One of our simplest recruitment tactics is called “Light Up The Bob” and you can use it at Tradeshows and Community Events. All you need is one 20/20 Armor vest on a Wavemaster or BOB. Line ups will quickly form to discover what the video game scoring chest guards actually do. Now you have a chance to turn those lineups into sign ups.
You put the vest on Hitmeter (where the game measures the power of their strikes) and challenge event attendees to kick their hardest to max it out on a low setting. You give them advice on how to improve their technique and when they max it out you give them a free month of classes. The key is that they feel they’ve earned those lessons rather than have been given a free coupon. By providing potential students instruction on the spot you show that they can learn martial arts and overcome their fear that they can’t learn martial arts.
But does it work? White Court Taekwondo has been in their community for 40 years and has a population of 9,000. At just one community round up they were able to get 6 new recruits. Which allowed them to pay back their entire investment. Read their story here.
20/20 Armor also helps school owners Retain the students they already have. Some of the most common reasons students quit: 1) they become bored with repetitive drills, 2) they aren’t able to measure improvement between belt tests and 3) when sparring is introduced.
20/20 Armor provides instant feedback on technique as they play the games and shows them their progress to get them from becoming burned out. Gamifying their training keeps lessons engaged and provides social reinforcement between belt tests.
With 20/20 Armor school owners have reported 50% less drop out when sparring is introduced because kids focus on bringing down the health bars instead of their fear of hitting and getting hit.
Master Michael Colver introduced 20/20 Armor to his classroom and watched his retention climb by 20%! Read his story here!
Finally let’s talk about how our video game scoring vests can help your school Thrive with new revenue. We’ll focus on just one example which are in house tournaments.
We all know that tournaments are full of technical delays and current judging systems are hard to understand and prone to errors and leave families frustrated with hours of wait time. With 20/20 Armor you can eliminate technical delays to make your tournament faster, offer fair judging and eliminate 80% of judging staff to create a better more, exciting experience.
At TKD Keflavik Master Helgi ran a tournament and got almost a 100% participation from his students.
“My students got the same amount of tournament experience from one 20/20 Armor event as they would have gotten if they participated in four traditional tournaments,” says TKD Keflavik Head Coach Master Helgi Rafn Gudmundsson. “That’s not an exaggeration. Have you ever been to a tournament where each kid was in four sparring matches, a poomsae competition and a speed competition all in 45 minutes? We didn’t get one negative piece of feedback about the event. Not one. Our parents and kids can’t wait for us to hold our next event!” Read the full story here.
It’s time to put your tax refund to work for you!
To help you reach your goals, we have a Customer Success department who’s number one goal is to get you a 10X return on your investment of 2020 Armor. They will be your personal coach and help you implement the Attract, Retain and Thrive strategies mentioned here.
Get in touch with us in the chat or get in contact with firstname.lastname@example.org by email and we can get you started on the best investment you ever made.